Lester Roofing Supplies came to us wanting a complete refresh of their website. Their current website wasn’t responsive and was set up to be e-commerce, but due to a lot of miss orderings or the wrong specified items being ordered, they no longer wanted their customers to be able to purchase and to just enquiry only.
We began by improving the overall site architecture and navigation to enable easier browsing and more frictionless experience. All the products were moved to an offline catalogue where customers could freely browse each item and the specifications but were no longer able to purchase. We also included a custom ‘add to quote’ function enabling customers to build up a wish list to then send across to Lester to pricing.
Lester was very clear on the type of visual style and imagery they wanted on the website, all in keeping with their branding. The finished article is a fully responsive solution backed by WordPress CMS, enabling the Lester team to make amends and changes to the website themselves.
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